A study by Amazon Ads reveals that nearly 87% of Indian small and medium businesses (SMBs) believe AI has opened up new advertising opportunities, including streaming TV. The research indicates that 75% of surveyed SMBs attribute business growth to AI-enabled advertising, with 68% noting increased creativity. AI is also facilitating international trade for 59% of businesses, though human oversight remains crucial in decision-making.
State Bank of India (SBI) is developing an innovative solution to assess the creditworthiness of small businesses lacking GST registration by utilising UPI transaction data. This initiative aims to provide end-to-end digital loans within a day, addressing the financial exclusion of many small enterprises.
Infosys co-founder Nandan Nilekani predicts that large corporations in India will lose jobs due to automation and AI, while millions of small businesses will drive future employment growth. He advocates for deregulation, simplified business interfaces, and digital platforms to support small entrepreneurs and a gig economy workforce.
AI agent platform Runable has successfully raised $21 million in Series A funding, co-led by Susquehanna Venture Capital and Nexus Venture Partners. The company plans to use these funds to expand its growth capabilities, enhance measurement tools, and scale its Runable Academy, which supports small business owners in building and growing their ventures.
A World Bank report highlights how Artificial Intelligence-powered weather forecasts have enabled small farmers in Telangana, India, to save up to USD 560 by adapting their farming practices to specific risks. The report, "The Promise of Artificial Intelligence," advocates for developing countries to rapidly adopt small, low-cost AI tools to enhance productivity, improve government services, and avoid missing out on the AI revolution.
'Applying AI to change the lives of Indians and at population scale -- just like we did with DPI [digital public infrastructure] -- is really where it's going to go.'
A trade body in Jharkhand, FJCCI, has urged the Union Finance Minister to withdraw the proposed 0.4% Merchant Discount Rate (MDR) on UPI transactions above Rs 2,000 for merchants. The body argues that this charge will significantly increase operating costs for businesses, especially MSMEs and retailers, who rely on the current zero-MDR regime for digital payments.
Meta announced a first-of-its-kind initiative called 'WhatsApp Bharat Yatra', where the company will go to Tier-II and Tier-III cities to provide on-ground, in-person training to small businesses.
Industry body Assocham has welcomed the new UPI framework for large-value merchant transactions, effective October 15. This framework introduces a 0.4 per cent Merchant Discount Rate (MDR) on person-to-merchant UPI payments exceeding Rs 2,000, with a cap of Rs 300 for transactions over Rs 75,000. The move aims to enhance UPI sustainability, support innovation, and mitigate fraud, while protecting small merchants and ensuring most everyday transactions remain free.
The Retailers Association of India (RAI) has voiced concerns that the government's new 0.4 per cent Merchant Discount Rate (MDR) on UPI transactions above Rs 2,000 could reverse the progress of digital payment adoption among small retailers. This fee, effective October 15, places the burden on merchants operating on thin margins, potentially pushing them back to cash transactions and undermining the government's formalisation agenda, especially ahead of the festive season.
Infosys Chairman Nandan Nilekani stressed the need for India to develop population-scale tokenisation infrastructure capable of handling billions of transactions, rather than merely focusing on issuing tokens. He highlighted the importance of interoperability, liquidity, and high volumes for tokenisation to expand across various asset classes and use cases.
Quantum computing is set to redefine artificial intelligence, cybersecurity, and scientific discovery, promising unprecedented speeds and capabilities while also necessitating urgent development of quantum-safe security measures and strategic enterprise readiness, says Sunil Varghese.
Karnataka Chief Minister D K Shivakumar announced the establishment of India's first government-driven Artificial Intelligence University and an AI Hub in Bengaluru. This initiative aims to position Karnataka as a global leader in responsible AI innovation, fostering talent, research, and collaboration. The state seeks to become an AI-native state, leveraging AI to improve governance and daily life across various sectors.
The Payments Council of India has confirmed that Unified Payments Interface (UPI) services will continue to be free for consumers and small merchants, despite a recent Lok Sabha Bill. This clarification addresses concerns about potential charges, emphasising that while a sustainable financial model for UPI infrastructure is being developed, transaction charges will not be passed on to users or small businesses.
Former Rajasthan chief minister Ashok Gehlot has criticised the Centre for introducing a 0.4% charge on UPI transactions above Rs 2,000, alleging the decision was influenced by pressure from the United States and its payment companies like Visa and Mastercard. He highlighted a perceived shift in the government's stance on Merchant Discount Rate (MDR) for UPI, claiming it would ultimately burden consumers and small businesses while benefiting American firms.
The companies that grow are the ones that adapt quickly, embrace technology thoughtfully and never lose sight of the customer.
In the next 36 months nearly 25 to 40 per cent of jobs will be under threat from AI and job losses are inevitable.
Shiprocket plans to allocate a significant portion of its IPO proceeds towards artificial intelligence (AI), aiming to evolve its e-commerce enablement platform into a comprehensive operating system for merchants, enabling conversational commands and reducing manual tasks.
The World Bank's "World Development Report 2026" urges developing countries to adopt low-cost AI tools to accelerate progress in healthcare, education, and judicial services. The report highlights AI's potential to boost productivity and improve public services, while noting that jobs in high-income countries are more at risk from automation than those in developing nations.
Indian IT companies are experiencing a growing trend towards outcome-based pricing models, moving away from traditional time and material or fixed-price contracts, as artificial intelligence reshapes client engagement and deal structures.
Amazon CEO Andy Jassy announced an additional USD 13 billion investment in India, bringing the company's total capital commitment to USD 48 billion by 2030. This significant investment will primarily focus on expanding AI and cloud infrastructure, supporting job creation, boosting e-commerce exports, and digitising small businesses, aligning with India's growing digital economy.
The NCP (SP) has demanded a complete rollback of the 0.4 per cent Merchant Discount Rate (MDR) on UPI transactions above Rs 2,000, effective October 15. The party termed the move a "direct assault" on small traders and shopkeepers, accusing the Modi government of "double standards" by burdening small merchants while large industrialists benefit from loan write-offs.
Generative artificial intelligence (AI) is beginning to alter hiring patterns in South Asia, with multinational companies (MNCs) and firms integrated into global value chains (GVCs) reducing recruitment more sharply than domestic firms, signalling the technology's early impact on the region's export-oriented services sector, according to the World Bank's World Development Report 2026.
RBI Governor Sanjay Malhotra stated that the central bank consistently views fintechs as 'valuable partners' in shaping India's future financial system, crediting the sector with expanding financial inclusion, enhancing customer experience, and streamlining credit delivery, particularly for MSMEs.
PhonePe, at the Global Fintech Fest 2026, unveiled its strategic vision for the next decade, focusing on inclusive digital progress for individuals, households, and businesses across India. The roadmap details innovations in financial inclusion, wealth creation, credit access, and merchant solutions.
The Finance Ministry has clarified that the decision to impose a 0.4% Merchant Discount Rate (MDR) on UPI transactions above Rs 2,000 was made independently, refuting claims of foreign influence. The ministry stated the policy aims to build a self-sustaining digital payments ecosystem, with MDR funding infrastructure and supporting small merchants.
Paytm CEO Vijay Shekhar Sharma stated that the government's new Merchant Discount Rate (MDR) on large-value UPI transactions will significantly increase the company's revenue and profitability. The 0.4% fee on UPI transfers exceeding Rs 2,000 to merchants, effective October 15, is expected to give Paytm a competitive edge. Sharma also highlighted the company's focus on generating free cash flow, expanding internationally, and developing proprietary artificial intelligence capabilities to drive future growth.
A Jefferies report warns that the IT services sector is set for a structural shift due to AI, requiring talent and operating model overhauls and increasing cyclicality.
The central government has introduced a 0.4 per cent fee on UPI transactions exceeding Rs 2,000, prompting traders' associations to advocate for cash payments to avoid additional costs on digital payments. This move ends the zero-Merchant Discount Rate (MDR) regime, with traders expressing concerns about operating on tight margins and the potential for increased charges.
CPI(ML) Liberation general secretary Dipankar Bhattacharya has strongly criticised the newly introduced Merchant Discount Rate (MDR) on select UPI transactions, labelling it a "UPI tax" and demanding its immediate rollback. He drew parallels with demonetisation, arguing that the new framework would negatively impact small shopkeepers, MSMEs, and ordinary citizens by increasing prices.
Experts laud the decision to impose a 0.4 per cent Merchant Discount Rate (MDR) on UPI transactions exceeding Rs 2,000, effective October 15. This move, along with a dedicated fund for small merchants, is seen as crucial for creating a sustainable digital payments ecosystem, incentivising expansion in rural areas, and funding innovation while keeping most transactions free for users.
India is actively integrating payment system harmonisation into its Free Trade Agreement (FTA) negotiations, especially with countries hosting a large Indian diaspora. This strategy aims to leverage India's growing fintech ecosystem, facilitate cross-border financial services, and position India as a global hub for financial services exports, particularly through platforms like GIFT City.
Indian IT service providers face heightened competition from AI-native firms in the next three years, potentially eroding their revenue base unless they remain competitive and protect recurring businesses, according to a report by S&P Global Ratings.
Meta has partnered with Reliance Industries Ltd (RIL) to construct its first AI-powered data centre in India, a 168-megawatt facility located in Jamnagar, marking a significant milestone in Meta's global infrastructure expansion and deepening its strategic partnership with Reliance.
A member of the National Traders' Welfare Board (NTWB) has urged the central government to withdraw its decision to impose a 0.4 per cent Merchant Discount Rate (MDR) on UPI transactions exceeding Rs 2,000, effective from October 15. He warned that the new charge, which will be borne by merchants, could negatively impact business growth and lead to higher prices, contradicting the government's 'ease of doing business' policy.
IT services stocks have had tough two years, with prices coming under pressure from 2025 and the sell-off extending through the first half of 2026.
The Finance Ministry has clarified that the 0.4 per cent Merchant Discount Rate (MDR) on UPI transactions above Rs 2,000, effective October 15, is not expected to increase cash transactions or cause inflation. The ministry also dismissed allegations of US pressure influencing the decision, asserting that the policy aims to promote RuPay credit cards within the UPI ecosystem, and a monitoring mechanism will ensure the MDR burden is not passed on to consumers.
'The market is currently neither cheap enough to be exciting about nor expensive enough to worry about.'
BJP MP Raghav Chadha addressed the 12th IPU Global Conference of Young Parliamentarians in Samarkand, Uzbekistan, highlighting India's digital transformation journey. He emphasised how technology is widening access and promoting inclusion, citing UPI's success, affordable data, and robust data protection laws. Chadha also discussed India's digital cooperation with Uzbekistan and the importance of digital rights, safety, and skill development for all citizens.
India's MSME sector faces a significant formal credit gap of approximately Rs 60 lakh crore, with traditional channels meeting only a fraction of the demand. A new report suggests that a centralised, interoperable digital layer could effectively bridge this gap and enhance productivity across the formal business sector by digitising workflows and enabling cash-flow-based underwriting.
